Privacy
Policy

SGS Energy respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains what personal information we collect, why we collect it, how we use it, who we may share it with, how long we keep it and the rights you have over your information.

1. Who we are

SGS Energy is a trading name of Sun God Solar Limited, a company registered in England and Wales under company number 07283550.

Our registered office is:

Sun God Solar Limited
99 Canterbury Road
Whitstable
Kent
CT5 4HG
United Kingdom

VAT registration number: 0994586743

Website: www.sgs-energy.co.uk

Email: info@sgs-energy.co.uk

Telephone: 01227 913398

For the purposes of UK data protection law, Sun God Solar Limited is the controller of the personal information covered by this Privacy Policy where it determines how and why that information is used.

2. What information we collect

The personal information we collect depends on how you interact with us.

Information you give us

When you contact us, request a quote, make an enquiry, book an appointment, use a form on our website, become a customer or otherwise communicate with us, we may collect information such as:

  • your name;
  • email address;
  • telephone number;
  • address and postcode;
  • details you provide about your property or premises;
  • information about the product or service you are interested in;
  • information you provide as part of an enquiry or quotation request;
  • appointment and booking information;
  • correspondence and communications with us; and
  • marketing preferences.

If you become a customer, we may need additional information that is necessary to provide the products or services you have agreed to purchase.

The exact information required will depend on the service.

Information collected when you use our website

When you visit our website, information may be collected about your use of the site and the device you use to access it.

Depending on your cookie choices and the technologies in use, this may include:

  • IP address;
  • browser and device information;
  • pages viewed;
  • how you arrived at our website;
  • interactions with pages and website features;
  • advertising and campaign information; and
  • website usage and analytics information.

We use technologies including Google Analytics 4, Google Tag Manager, Google Ads and Zoho SalesIQ on our website.

Non-essential cookies and similar technologies are subject to the choices you make through our cookie controls where consent is required.

More information about the technologies used on our website will be provided in our Cookie Policy.

3. How we use your personal information

We may use personal information to:

  • respond to enquiries;
  • provide information about our products and services;
  • prepare and provide quotations;
  • arrange appointments, surveys or consultations;
  • communicate with customers and prospective customers;
  • provide products and services you have requested;
  • administer our relationship with customers;
  • manage installation and related services;
  • provide customer support and aftercare;
  • maintain records relating to our services and customers;
  • operate and improve our website;
  • understand how our website is used;
  • measure the performance of our advertising and marketing;
  • manage sales enquiries and customer relationships;
  • send marketing communications where we are permitted to do so;
  • comply with legal and regulatory requirements;
  • establish, exercise or defend legal claims; and
  • protect our business, systems, customers and website against fraud, misuse and security threats.

We will not use your personal information for a purpose that is incompatible with the purpose for which it was collected unless we have a lawful basis for doing so.

4. Our lawful bases for using your information

UK data protection law requires us to have a lawful basis for processing personal information.

The lawful basis we use depends on why we are processing your information.

Contract

We may process your information where it is necessary to take steps at your request before entering into a contract, or where it is necessary to perform a contract we have with you.

This may apply when you ask us to provide a quotation or when we provide products or services you have agreed to purchase.

Legitimate interests

We may process personal information where it is necessary for our legitimate business interests and where those interests are not overridden by your rights and interests.

Depending on the circumstances, these interests may include:

  • responding to and managing enquiries;
  • managing our customer relationships;
  • operating and improving our services;
  • understanding the performance of our business;
  • protecting our business and systems; and
  • establishing, exercising or defending legal claims.

Where we rely on legitimate interests, we consider the purpose of the processing, whether the processing is necessary and the effect it may have on the people concerned.

Consent

Where required, we may rely on your consent.

This may apply to certain marketing communications and the use of non-essential cookies or similar technologies.

Where processing is based on consent, you can withdraw your consent at any time. Withdrawing consent does not affect processing that was lawful before you withdrew it.

Legal obligation

We may process personal information where this is necessary for us to comply with a legal obligation.

5. Marketing

We may use your contact information to send you information about SGS Energy products, services and offers where we are legally permitted to do so.

Where consent is required for electronic marketing, we will ask for it.

You can change your marketing preferences or ask us to stop sending marketing communications at any time.

You can do this by:

  • using the unsubscribe option included in an email, where available; or
  • contacting us at info@sgs-energy.co.uk.

Stopping marketing communications does not prevent us from contacting you about an existing enquiry, quotation, contract, installation, appointment or other service-related matter where we have another lawful reason to contact you.

6. Cookies, analytics and advertising

Our website uses cookies and similar technologies.

Some technologies are required for the website to operate. Others may help us understand how the website is used, measure advertising performance or provide website features.

Our website currently uses services including:

  • Google Analytics 4, for website analytics;
  • Google Tag Manager, to manage website tags and related technologies;
  • Google Ads, for advertising and advertising measurement;
  • Zoho SalesIQ, for website visitor and sales-related functionality; and
  • Setmore, for appointment booking functionality.

Where consent is required for a non-essential cookie or similar technology, we will use our cookie controls to obtain that choice before the relevant technology is used.

You can change your available cookie preferences through the cookie controls on our website.

Further information about the cookies and similar technologies used on the website, including their purposes and durations, will be provided in our Cookie Policy.

7. Our CRM and customer management systems

We use Zoho, Simpro and Spruce as part of our customer relationship and enquiry management processes.

Information submitted through our website or provided during an enquiry may be entered into our Zoho systems so that we can manage the enquiry, communicate with you and manage our relationship with you.

The information recorded will depend on the nature of your enquiry and your relationship with SGS Energy.

8. Appointment bookings

We use Setmore, Zoho and Outlook for appointment booking functionality.

If you use this functionality, information needed to arrange and manage your appointment may be processed through the booking service.

Where you use a third-party booking service, that provider may also process information in accordance with its own privacy information and applicable data protection responsibilities.

9. Who we may share personal information with

We do not sell your personal information.

We may share personal information where it is necessary for the purposes described in this Privacy Policy.

Depending on the service you request and your relationship with us, recipients may include:

  • technology and software providers that support our business;
  • website, hosting and IT service providers;
  • CRM and communications providers;
  • analytics and advertising providers;
  • appointment booking providers;
  • professional advisers;
  • payment and finance providers where relevant to a service you request;
  • contractors, subcontractors and service providers involved in providing an agreed service;
  • product manufacturers or warranty providers where this is required in connection with a product or service; and
  • government bodies, regulators, law enforcement authorities or other organisations where disclosure is required or permitted by law.

We only share personal information where there is an appropriate reason to do so.

The information shared and the organisations involved will depend on the product or service concerned.

10. Finance

Finance may be available through third-party finance providers.

If you choose to explore a finance option, personal information may need to be provided to or collected by the relevant finance provider.

The finance provider will explain how it processes your personal information through its own privacy information where it acts as a separate controller.

The identity of the relevant provider and applicable terms should be made clear to you as part of the finance process.

11. Information received from other sources

In some circumstances, we may receive personal information from another source rather than directly from you.

Where this happens, we will handle that information in accordance with applicable data protection law and provide the required privacy information unless an applicable exception applies.

The information and source will depend on the circumstances in which it is received.

12. International transfers

Some of the technology providers used by SGS Energy may process or store information using systems located outside the United Kingdom.

Where personal information is transferred outside the UK, we will only do so where the transfer is permitted under applicable UK data protection law and the required protections are in place.

The exact transfer arrangements depend on the provider and processing concerned.

You can contact us at info@sgs-energy.co.uk if you would like further information about safeguards relevant to your personal information.

13. How long we keep personal information

We do not keep personal information for longer than we need it.

How long information needs to be kept depends on why it was collected and may take account of:

  • the purpose for which we hold the information;
  • whether you are an enquiry, prospective customer, current customer or former customer;
  • contractual requirements;
  • legal and regulatory requirements;
  • accounting and tax requirements;
  • product, installation and warranty requirements;
  • the need to establish, exercise or defend legal claims; and
  • whether you have asked us to stop processing information where that request applies.

Different categories of information may therefore be kept for different periods.

We are reviewing and documenting our detailed retention periods. Once established, these should be applied consistently to the relevant records and systems.

14. How we protect your information

We take appropriate technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

The measures used will depend on the nature of the information, how it is processed and the systems involved.

No internet-based service or electronic storage system can be guaranteed to be completely secure.

15. Your data protection rights

Depending on the circumstances and the lawful basis on which your information is processed, UK data protection law gives you rights over your personal information.

These can include the right to:

  • ask us for access to personal information we hold about you;
  • ask us to correct inaccurate or incomplete information;
  • ask us to delete your personal information in certain circumstances;
  • ask us to restrict the way we process your information in certain circumstances;
  • object to certain processing;
  • receive certain personal information in a portable format where the right to data portability applies; and
  • withdraw consent at any time where we rely on consent.

These rights do not apply in every circumstance. The rights available to you can depend on the reason and lawful basis for processing your information.

Your right to object

You have the right to object to the processing of your personal information in certain circumstances.

You also have the right to object at any time to the use of your personal information for direct marketing.

To exercise a data protection right, contact us at:

info@sgs-energy.co.uk

We may need to ask for information to confirm your identity before responding to a request.

16. Complaints

If you have a concern about how SGS Energy has handled your personal information, please contact us first so that we have an opportunity to investigate it.

Email: info@sgs-energy.co.uk

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's data protection regulator.

Information about making a data protection complaint is available from the ICO.

17. Links and third-party websites

Our website may contain links to websites or services operated by other organisations.

Those organisations are responsible for their own websites and privacy practices. We recommend reading the privacy information provided by a third party before providing personal information through its website or service.

18. Changes to this Privacy Policy

We may update this Privacy Policy when our services, systems, legal requirements or use of personal information change.

When we make changes, we will update the date shown at the top of this policy.

Where a change materially affects how we use personal information, we will take appropriate steps to bring the change to the attention of affected people where required.

19. Contact us

If you have a question about this Privacy Policy, how we use your personal information or your data protection rights, contact:

SGS Energy
a trading name of Sun God Solar Limited

99 Canterbury Road
Whitstable
Kent
CT5 4HG
United Kingdom

Email: info@sgs-energy.co.uk

Telephone: 01227 913398

Company number: 07283550

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